Here’s a brilliant enviro ad for OroVerde (green gold) of Germany, made by the recently shaken-up Ogilvy. Be sure to check out OroVerde’s microsite, Jungle Race if playing online games in German is your thing.
I’m on an environmental kick today.
See the full 1415 x 2000 image here (351kb)
“The destruction of the rainforest comes in many shapes. And there are all kinds of animal and plant species which suffer as a result. Every hour three different types of animal and plant life are made extinct. Help us to save the rainforest: www.oroverde.de.”
Advertiser:
OroVerde
Agency:
Ogilvy, Frankfurt, Germany
Additional credits:
Chief Creative Officer: Delle Krause
Executive Creative Director: Dr. Stephan Vogel
Creative Directors: Christian Mommertz/Dr. Stephan Vogel
Copywriter: Stefan Lenz
Art Directors: Stefan Lenz/Christian Mommertz
Illustrator: Anke Vera Zink
Art Buying: Christina Hufgard
Graphic Design: Sonja Fritsch
Source:
I Believe In Advertising
