The Mac vs PC ads have been a hit with consumers no matter which company you prefer, and now the highly successful videos have jumped across the aisle into user-created content.
The following video is by motion designer Dan Chirelli and digital composer Nick Greenlee, and the quality is such that it’s hard to believe this wasn’t created by either Apple or Microsoft, so bravo gentlemen.
Enjoy the video, after the jump…
From Culture-Buzz:
If you get past the first minute of bad acting and weak dialogue, you are in for a real treat. The 5 minute HD video won Best Compositing Artimation ‘08 and uses motion capture animation, HDRI, loads of tracking, and 3D compositing. The goal of the creators was to create something that “looked good, but could also entertain the audience.” Mission accomplished.
Directed by: Dan Chianelli and Nick Greenlee
Written by: Dan Chianelli and Nick Greenlee
Edited by: Dan Chianelli
Cinematographer: Nick Greenlee
{ 1 trackback }
{ 1 comment… read it below or add one }
If Will Smith or Keanu Reeves got involved, we could be talking Oscars.