I’m fighting a cold and feel like crappola, so I’ll spare you (and myself) a lengthy write-up for this video. In short, this is a trailer for Batman Dark Knight that was made by shooting stop-motion video of Legos. I love it; well executed.
This was consumer-made, which begs the question: if ‘organic’ videos like this can generate a lot of buzz just because of their format (stop-motion… Legos…), shouldn’t Hollywood capitalize on this? I’m not talking about full-length stop-motion-Lego movies, but image if New Line Cinema released a claymation trailer for Sex and the City? (sorry, I have Sex and the City on the brain ever since I read Gary’s latest post.) Not only would it be freaking hilarious, but I can guarantee you that it would have had a very wide viewership. Between this and my idea for in-plane advertising, I’m wondering if I should start patenting these ideas… eh, no, I need to focus on getting over this cold first.
