Product Reviews

Thumbnail image for The Top 5 Reasons You Need to Use Doodle.com to Schedule Meetings and Events

The Top 5 Reasons You Need to Use Doodle.com to Schedule Meetings and Events

In short, Doodle.com makes it easy to find a date and time for a group event by using a poll-based scheduling system; it’s not a calendar.
Want to schedule a Sales and Marketing meeting between 15 people, including some employees in the field? You can either do it the old fashioned way and send out an Outlook invite – and receive several “Decline to attend” responses – or you can set up a poll in Doodle to see what time works best for everyone, and then lock it in place.

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Thumbnail image for AnchorFree Offers a Killer Ad Network

AnchorFree Offers a Killer Ad Network

In HotSpot Shield by Anchor Free I’ve found a wi-fi security platform that I’m loving from both a marketing perspective (it serves contextually relevant ads to a tech-savvy and affluent niche) and a consumer perspective (its free and secure.) HotSpot Shield privatizes and secures (via VPN) any public network, wired or wireless.

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Thumbnail image for Top 5 On-Demand Applications to Boost Sales and Marketing Productivity

Top 5 On-Demand Applications to Boost Sales and Marketing Productivity

Today I’d like to showcase five applications that individually offer great value and functionality, and when considered holistically, represent a complete solution to enable collaboration and increase productivity of Sales & Marketing departments.

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Thumbnail image for Leveraging Personal Connections with InsideView

Leveraging Personal Connections with InsideView

As a follow up to my initial high-level overview and review of Insideview’s SalesView application, I’d like to dig a little deeper into a particular key feature that make this a standout product. Also notable is that since reviewing the app, Insideview has secured $6.5 million in Series B funding, which you can read more about here.

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Thumbnail image for A Great Email Marketing Tool

A Great Email Marketing Tool

I took the opportunity to check into a fairly young player in the email marketing space, Act-On Software.
The user interface is clean and easy to use, requiring zero HTML coding to produce email templates. With a “per active profile” pricing structure as opposed to a monthly email limit and attractive pricing, Act-On is worth a look; a feature-rich multi-step marketing tool that aims to demystify intelligent lead generation for the masses.

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Thumbnail image for Product Review: SalesView by InsideView

Product Review: SalesView by InsideView

This week I’m reviewing another tool that aims to help Sales and Marketing professionals get smart about their customers and prospects. By automating micro-level account research, SalesView by InsideView has taken some of the pressure and busywork off of CRM users.

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Thumbnail image for Follow up: Windows 7 vs Windows Vista

Follow up: Windows 7 vs Windows Vista

One of the claims that Microsoft makes about Windows 7 is that it performs better than Windows Vista. Riddle me this, then… why does the Windows 7 Experience Index for the same PC differ so radically under the different operating systems? The following images were snapped on the same hardware, but booted with either operating system…

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Product Review: Genius Pro – Intelligent Email Marketing

I’ve ripped through three email marketing tools in 2 years, and I’ve finally found one that doesn’t drive me crazy. In fact, I like it. Genius Pro is a web-based email marketing and lead management solution with some interesting added benefits…

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