Superbowl

Thumbnail image for The Most In-Depth Super Bowl Advertising Analysis You’ll See Anywhere

The Most In-Depth Super Bowl Advertising Analysis You’ll See Anywhere

Our friends over at Collective Intellect put together the most thorough Superbowl Ad analysis we’ve seen anywhere (sorry Ad Age,) so we’re teaming up to bring you the goods. This section includes 24-hour post-game consumer reactions, advertiser share and sentiment – best and worse, and media spend – adjusted share.

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Thumbnail image for Superbowl Ads: Winners, Losers and Key Takeaways

Superbowl Ads: Winners, Losers and Key Takeaways

Me busy. You busy too. Rather than try to write some poetic write-up about this year’s Superbowl Ads, here are some down-and-dirty key takeaways and some of the best (and worst) videos…

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Thumbnail image for I Only Watch the Superbowl for the Ads

I Only Watch the Superbowl for the Ads

Ok, no not really, but sort of. I like football and I love advertising. But here we are in the midst of a recession and Superbowl XLIII is just around the corner. Thousands of layoffs have been announced in the past 2 weeks alone and major corporations are cutting costs. So how are this years’ commercials going to pan out compared to years past?

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